New Book, Ilkka Kakko: “Oasis Way and the Postnormal Era: How Understanding Serendipity Will Lead You to Success”

It will describe the revolutionary change in our society and busi- ness fields that produces a transforming effect also on our innovation environments. The increasing importance of communities and sustainable ecosystems is highlighted. The emergent types of entrepreneurship — both effectual and social entrepreneurship — are explained, and some greatly illustrative examples outside Oasis and OpenINNO projects are also provided. The key conclusion of the book is that innovation activities can be improved by un- derstanding serendipity and applying serendipity management principles. The book gives practical, hands-on advice how to harness serendipity on individual, community-wide, and organizational levels. It describes the possibilities to enhance serendipity in business en- vironments by workspace design, both physical and virtual, and explains how to increase coincidensity in the team-building process. Keywords: innovation environments, incubation, community building, ecosystem development, open innovation, collaboration platforms, serendipity, serendipity manage- ment Kakko I. Oasis Way and the Post-Normal Era — How Understanding Serendipity Will Lead You to Success